Tuesday, 5 October 2010

Experimenting With Different Layouts/Colours/Fonts etc

E V A L U A T I N G M Y I D E A S
Poster One
This was my first idea for a poster. I decided to increase the grain effect on my poster 'base' to create an older feel. I used a white font that looks old fashioned yet classic, creating a sophisticated look to the poster. However I feel the overall poster doesn't look 'polished' and professional enough because I don't feel the font truly 'blends in' with the background. Although I added a grain effect to the whole image I feel it doesn't look like one complete image - it looks quite fragmented.

Poster Two
After completing my first idea I decided that I had to try and make the whole poster look more complete and professional. Firstly, I increased the contrast on my poster base to make the whole image look more striking and to make the whole image look more 'merged' together. I put a black rectandle across the bottom of the image on which I placed the actors' names, tagline and half the title. Although this extra 'layer' is extremely simple I feel it adds a depth to the poster - making it look more professional.

Poster Three
On this idea I added a red based tone to the whole image to give the poster a more limited colour palette (to tie in with the conventions that I noticed when analysing other thriller posters). I then decided to use a typewriter style font rather than the more 'classic' font in my previous ideas. I think this font was more effective because the eye is drawn to the picture in the poster first and then the title and other text. This is also because I used a pale peach tone rather than white to make the text stand out in a more subtle way that tied in with the background more. I also decided to turn the title upside down - to give the impression that it was being mirrored. I think this created a more modern feel which contrasts with the typewriter font that it's in. I tried to emphasise the contrast between old and contempary through putting 2 black rectangles on the top and bottom of my more modern image. This gave the effect of it looking like part of a filmstrip which gives a more 'retro' feel.

Poster Four
For this idea I experimented more with the old/new contrast. I used a very modern -urban looking font and added a sepia effect to the image. I also blurred the image slightly to make it 'glow'. This softness of the image then contrasted with the sharper font which I thought was effective in creating a poster that was more striking.
Although I feel all these posters are effective, I shall create a final poster that incorporates the ideas that I feel are the most effective and look the most professional. Also, these ideas are square - so my final idea will have a rectangular shape that has a ratio similar to a4 size paper so that in the real world my poster would be in a suitable shape,size&format to fit on billboards,adverts etc.

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